New alignments in industry.
Wednesday, 27 May, 2009
tags: Abarth, alfa romeo, Buick, cadillac, chevrolet, chrysler, Daewoo, dodge, Ferrari, Fiat, GMC, GMC Truck, Iveco, Jeep, Maserati, MG, Opel, Roewe, saab, Saturn, smart, Ssangyong, vauxhall, Wuling, zastava
New car companies: (Edit 1-2 June)
- Opel, Saab, Vauxhall, GAZ. I would guess only Opel and Saab would remain as brands. They have no distribution in North America, but a notable number of GM and Chrysler dealers will be looking for a new line. I’m rooting for Magna takes Opel! The word around the campfire is that Magna shall not sell Opel-derived or branded vehicles in the U.S. How ’bout Canada?
- Koenigsegg takes Saab?! (pending)
- Alfa Romeo, Chrysler, Dodge, Ferrari, Fiat and Abrath, Iveco, Jeep, Maserati, Zastava. Zastava may be superseded by Fiat. Small and mid-size vehicles are Fiat designs, larger cars are Chryslers or Alfas. Trucks remain under their respective divisions, but anticipate platform sharing: Iveco Ram, Jeep Massif, Jeep Dakota, &c.
- Buick, Cadillac, Chevrolet, GMC Truck. A company which has no source for small or mid-sized automobiles or designs of such automobiles. Historically their smaller cars have proved terrible, but sold in volume at a loss. This is an opportunity for an automaker specializing in small cars, but with little or no presence in North America.
- Saturn and Smart are now may be distributed by the same company in North America, but vehicles are imported from Daimler and Renault.
- Daewoo, MG, Roewe, Ssangyong, Wuling. Who, as a separate company, may have small cars to provide to a new General Motors.
- Hummer goes to Sichuan Tengzhong Heavy Industrial Machinery Co. Ltd. I don’t know who they are.
I am surprised Hyundai, Toyota and Volkswagen have kept out of this. Although the dispensation of Daewoo and Ssangyong is less than certain.
I am not surprised that Honda and Ford have kept out of this.
Interesting to me is that Toyota is reaching out to aspiring former Chrysler-brand dealers outside of major population centers. I wonder if other automakers are doing the same thing?
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